The changing internet marketing landscape

Hello everyone,

yes, it's been a while since I've posted.  Had some time off with family.

I've been thinking a lot lately about how much things change for those of us who are trying to market our own and clients' businesses online.

you can hardly read a blog or a forum post without some mention of Google, panda, penguin and other things that seem to directly effect us all.

Half of the work of internet marketing is trying to keep up with the changes.  How nice it was before Google ruled the world, huh?

I think, though, that there will always be certain things that will work, regardless of what Google says or does.  For one, publishing quality content, both on your websites and other places like your blogs, social media and on others' sites will always be effective.

Content is King online.

Further, I believe that a program of active organic link building will always be effective for several reasons.  Google still counts links and links give human beings the opportunity to visit you.

Taking an active role in your social media and on public forums will doubtless be a good idea for a long time to come.  Again, it promotes content and makes you a source of information.

There's much more to be said here, and if you've got some ideas, please post a comment.  We'd all love to hear your thoughts.

The Money We Make is Equal to the Thoughts We Make

For those of us entrepreneurs out here who are interested in making money, earning more cash, increasing our profits, getting rich, living a lifestyle, and whatever else we want, one of the crucial things to do is study others who have gone before us.  It’s like the old saying goes, “You don’t follow parked cars.”

 

And there are certainly many many books on self-help, wealth building and more out there.  While a lot of them are good, most of them are cimply rewording what’s already been said.  Some of my personal favorites are books by Robert Kiyosaki, Donald Trump, Warren Buffet, and a few other highly successful entrepreneurs.  But what all these people have to say, including the great self help gurus like Tony Robins and Steven Covey and even Dale Carnegie have to say is that it is how we think that really determines the outcome.

 

And we can take it back even further, to the father of all of this, Napoleon Hill.  Most of us have read or at least heard the title, “Think and Grow Rich.”  But perhaps Hill’s best work, his most definitive work, was “The Law of Success.”  Because while “Think and Grow Rich” focuses mainly on making money, “The Law of Success” focuses on money and overall success in other areas.

 

And what does it all boil down to?  Perhaps one key thing: The only true thing in the universe which any of us have full control over is our own thoughts.  We tend to get what we think.  If we think negative failure thoughts, we tend to attract that end.  When we think success thoughts, success finds a way to follow us.  Of course, it’s not just as simple as sitting around and thinking about cash and boats and cars, there’s more to it than that.

 

So if you haven’t read Napoleon Hill, I highly recommend you do so.  Because his studies of successful people led to the first and most accurate formula for success.  A definite aim backed by a burning desire will lead you to the shores of prosperity.